December 2, 2024No Comments

Juice WRLD: The Party Never Ends — A Chart-Topping Fortnite Launch

This weekend marked the launch of Juice WRLD: The Party Never Ends, a high-energy Fortnite parkour experience created in partnership with Interscope Records and Grade A Productions — and the response has been phenomenal.

In under 24 hours, the map delivered:

  • 💖 11,377 Concurrent Users
  • 🏝️ 62.5% Island Retention
  • 🚀 172,000 Total Plays
  • 2M+ Minutes Played

Timed to coincide with Fortnite’s The Remix Finale — which brought over 14 million players to the platform — the island quickly gained momentum, capturing attention not just through hype, but through strong engagement and replayability.

📈 Top Rankings Achieved:

  • #1 Trending
  • #1 Parkour
  • #2 Epic’s Picks
  • #3 Variety

This launch proves that the party really never ends. Massive thanks to our partners and the community for making this debut such a success.

November 25, 2024No Comments

TWICE Hosts Massive Meet & Greet in TWICE Square

On Saturday, global K-pop sensation TWICE lit up TWICE Square with a special Meet & Greet event — and the numbers speak for themselves:

  • 💖 Peak CCU: 33.5K
  • 🤳 Total Fans in Attendance: 301K
  • 💬 Messages Sent: 105K
  • Users Who Completed at Least One Quest
  • 💸 Average Spend per Paying User: ~90 Robux

Thanks to this unforgettable activation, TWICE Square has officially surpassed 90 million visits on Roblox! 🎊

The event celebrated the band’s highly anticipated new album, Strategy, following their Billboard 200-topping release earlier this year. Fans met and interacted with Nayeon, Momo, Jeongyeon, Sana, Jihyo, Chaeyoung, Dahyun, Mina, and Tzuyu—not just through messages, but by playing mini-games, showing off dance moves, and capturing selfies together in the virtual space.

It was an incredible moment for the TWICE fandom, and a proud milestone for us at Karta. The engagement and energy from the community were nothing short of amazing.

Have questions or want to collaborate?
📩 info@karta.game

October 31, 2024No Comments

🎃 Karta Celebrates Halloween Across the Metaverse! 👻

This Halloween, the Karta team brewed something special for our Roblox community! From haunted racetracks to pumpkin-packed plazas, our maps got a spooky seasonal twist:

🕸️ Planet Hugo — now darker, scarier, and on the edge of another dimension
🎃 TWICE Square — decked out in jack-o’-lanterns and Halloween lights
🚗 HUGO Faster — featuring creepy track decor and ghoulish speed

We love building experiences that haunt (in the best way possible). Explore them all—if you dare.

💌 Get in touch: info@karta.game

October 22, 2024No Comments

TWICE Celebrates 9th Anniversary!

The iconic hashtag#KPOP band TWICE recently celebrated their 9th anniversary, and we’ve launched a special update to TWICE Square on Roblox. 🥳

Players can now explore a new cinema inside the museum, play a trivia game for each year of their career, and watch a TWICE movie that highlights their biggest achievements.

At Karta, we make brands playable. From music to gaming, we create immersive in-game experiences that connect fans to your world. 🚀

Reach us at info@karta.game

October 8, 2024No Comments

NASCAR – Talladega Superspeedway is on Fortnite!

We've created a speedy NASCAR track within Fortnite – the Talladega Superspeedway! 💨

Players, in this game don't just compete along the distinctive paths of Talladega that are even tough to navigate by foot; they also set off for an adventure, across different eras. 🕰️

In the 5-lap Talladega map, players experience high speeds from start to finish while exploring how Talladega has evolved over the years, from 1968 to 2024, through the time-travel portals within the map! 🌌

Ally Racing recently hosted a content creator tournament with a $10K prize pool, and it was heartwarming to see the hashtag#Fortnite community enjoy moments like that. Massive gratitude to everyone involved at Ally Racing for making it happen! 🤝

As Karta, this was the third map we built for NASCAR this year, and we’re already looking forward to what’s in store for next year. 🙌

Thank you Mitch Rasmussen, and Nick Rend for being awesome partners to work with!

Check out the AllyRacing competition here. https://www.allyarena.com/

hashtag#Fortnite hashtag#NASCAR hashtag#TalladegaSuperSpeedway hashtag#MetaverseBranding hashtag#UGCGaming hashtag#Karta

September 25, 2024No Comments

A GEEIQ Webinar: Brands, Gaming & engaging Gen Z in 2024.

We’re excited to share that Karta’s CEO & Founder, Erik Londré, will be speaking at GEEIQ’s webinar on the expanding brand opportunities in gaming and virtual worlds in 2024. 🌐🎮

Erik will join Joe Ferencz from Gamefam, Zach Hahn from Super League, and Jordan Baker from EVNT Games to discuss how brands are creatively engaging Gen Z and Gen A in these spaces. 🎙

Don’t miss out! Get your copy of the insights here: GEEIQ Webinar

Learn more here.https://geeiq.com/virtual-brand-experiences-2024/

September 24, 2024No Comments

Karta at Esports Insider Lisbon!

Erik Londré and Eliza Jedlinska are representing Karta at the Esports Insider event in Lisbon. Tomorrow at 11:30 AM, Erik will speak about in-game advertising alongside James Yang and Fabian Philip Furch. Don’t miss the panel if you’re attending—come say hi!

What is ESI Lisbon?

The ESI Lisbon event, by Esports Insider happened in September 2024 at the MEO Arena located near the SBC Summit taking place at the Feira Internacional de Lisboa venue.

This gathering showcases the talent, in esports and video games alongside creators in the industry while offering an exhibition area and valuable content sessions for networking and collaboration, among professionals.

ESI Lisbon is set to make a comeback in 2025 as the B​ ​event and industry festival yet​—​a unique fusion of esports and gaming, with the wider creator economy landscape.

Learn more here: Esports Insider Event.

September 10, 2024No Comments

BUILDING NASCAR’S IMMERSIVE EXPERIENCES (Beyond Pixels Show)

Our Founder, Erik Londré, recently joined Mitch Rasmussen, Director of Web3 at NASCAR, for an in-depth discussion on the Beyond Pixels Show. If you missed the live event, don't worry — the full video is now available for you to watch!

During the show, Erik and Mitch dove deep into how Karta and NASCAR are collaborating to bring NASCAR to life in Fortnite. They discussed the creative process behind building NASCAR-themed maps, the challenges we faced, and how we’re using innovative gaming experiences to engage fans like never before.This conversation is a must-watch for anyone interested in the intersection of gaming, Web3, and branded virtual experiences.

Watch the full episode here:

Thank you to everyone who tuned in live and contributed to the conversation. Stay tuned for more!

Ready to create a unique branded experience that stands out in the metaverse? Contact us today at info@karta.game

September 10, 2024No Comments

The Iconic Daytona Track Comes to Life in Fortnite

Karta is back with an exciting new experience for NASCAR and Fortnite fans! We've reimagined the iconic Daytona International Speedway, creating a vibrant Florida-themed map that combines the best of real-world racing and Fortnite's dynamic gameplay.

Nick Rend, VP of Interactive and Emerging Platforms at NASCAR, said, "Since our launch of the Chicago Street Course, we’ve seen incredible engagement and enthusiasm from the community. Building on that success, the virtual Daytona track allows players to experience the excitement of one of NASCAR's most iconic venues with Fortnite’s dynamic, action-packed gameplay."

At Karta, we love bringing real-life experiences to the gaming world, and this map is a testament to that passion. Dive into a pastel paradise and feel the high-speed excitement of NASCAR right in Fortnite. Whether you're a racing enthusiast or a dedicated gamer, our Daytona map promises a unique adventure.

Ready to race?
Jump into the action now with the map code: 6126-3930-0814

Explore more about the project here

August 21, 2024No Comments

Karta at GamesCom – Meet Us at the Roblox Booth!

Karta has landed at GamesCom, and we’re thrilled to be here with Roblox! If you're in Cologne, come visit us in Hall 3.2 to meet our team — Erik, Tomi, and Mihailo — and explore the future of in-game advertising and UGC.

Don’t miss out on this opportunity to connect and see how we’re making brands playable! See you there!

Want to learn more? Reach out to us at info@karta.game.